Adolescen\u021bi de ast\u0103zi sunt principalii influen\u021batori atunci c\u00e2nd vine vorba de deciziile pe care p\u0103rin\u021bii lor le iau. De la produse alimentare \u0219i de \u00eengrijire a locuin\u021bei \u0219i p\u00e2n\u0103 la electronice \u0219i chiar autoturisme, ei au un cuv\u00e2nt de spus \u00een ceea ce prive\u0219te cump\u0103r\u0103turile. \u00cencruci\u0219\u00e2nd sursele \u00een scopul de a g\u0103si informa\u021bii \u0219i opinii at\u00e2t pozitive, c\u00e2t \u0219i negative \u00een leg\u0103tura cu lucrurile care \u00eei intereseaz\u0103, tinerii sunt capabili s\u0103 le \u00eemp\u0103rt\u0103\u0219easca p\u0103rin\u021bilor opinii sus\u021binute de argumente solide \u0219i documentate.<\/p>\n
Existen\u021ba lor fiind definit\u0103 de MacBook, iPad, Google, Facebook, Twitter, Snapchat, Instagram, Youtube, Whats Ap, Android, tinerii nu sunt doar influen\u021batorii p\u0103rin\u021bilor lor, ei devin influen\u021batorii propriei genera\u021bii, prin intermediul user generated content (recomand\u0103ri, review-uri, comentarii, storytelling) via bloguri, vloguri, forumuri de discu\u021bii, post\u0103ri, chat-uri, tweet-uri, imagini, fi\u0219iere video \u0219i audio.<\/p>\n
Influencer-ii reprezint\u0103 noii ambasadori de brand. De exemplu, o vedet\u0103 YouTube este \u00een zilele noastre mult mai credibil\u0103 dec\u00e2t o celebritate. Acest lucru indic\u0103 schimb\u0103ri majore \u00een zona de influencer marketing, cel mai adesea orientat\u0103 p\u00e2n\u0103 \u00een prezent spre celebrity endorsement. Ast\u0103zi \u00eens\u0103, focusul este asupra acestor digital content creators.<\/p>\n","protected":false},"excerpt":{"rendered":"
Adolescen\u021bi de ast\u0103zi sunt principalii influen\u021batori atunci c\u00e2nd vine vorba de deciziile pe care p\u0103rin\u021bii lor le iau<\/p>\n","protected":false},"author":1,"featured_media":211,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"_links":{"self":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts\/210"}],"collection":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/comments?post=210"}],"version-history":[{"count":1,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts\/210\/revisions"}],"predecessor-version":[{"id":212,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts\/210\/revisions\/212"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/media\/211"}],"wp:attachment":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/media?parent=210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/categories?post=210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/tags?post=210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}