{"id":92,"date":"2015-12-21T13:31:20","date_gmt":"2015-12-21T13:31:20","guid":{"rendered":"https:\/\/yz.exactbusiness.com\/?p=92"},"modified":"2015-12-21T13:31:20","modified_gmt":"2015-12-21T13:31:20","slug":"tehnologie","status":"publish","type":"post","link":"https:\/\/yz.exactbusiness.com\/index.php\/ro\/2015\/12\/21\/tehnologie\/","title":{"rendered":"Tehnologie"},"content":{"rendered":"<p>Pentru c\u0103 au avut parte \u00eenc\u0103 de mici de servicii informatice \u0219i de internet, Millennials-ii se adapteaz\u0103 rapid la inova\u021biile tehnologice. Ei a\u0219teapt\u0103 ca serviciile \u0219i resursele digitale s\u0103 le ofere vitez\u0103, putere, dar \u0219i flexibilitate \u0219i confort. De-a lungul existen\u021bei lor, ace\u0219ti tineri adul\u021bi \u0219i-au petrecut mii de ore al\u0103turi de jocurile electronice, video sau pe calculator. De aceea ei ador\u0103 interactivitatea constant\u0103 \u0219i grafica multicolor\u0103. \u00cen plus, au dob\u00e2ndit abilitatea de a \u00eenv\u0103\u021ba \u0219i de a progresa, precum \u0219i capacitatea de a lucra \u00een echip\u0103.<\/p>\n<p>Ace\u0219ti \u201eearly adopters\u201d se bazeaz\u0103 enorm pe tehnologie:<\/p>\n<p>&#8211; \u00ee\u0219i verific\u0103 smartphone-urile de 43 de ori\/zi<\/p>\n<p>&#8211; utilizeaz\u0103 4 sau mai multe device-uri\/zi \u00een procent de 30%<\/p>\n<p>&#8211; sunt prezen\u021bi pe Facebook \u00een procent de 90%. 25% \u00ee\u0219i actualizeaz\u0103 cel pu\u021bin o dat\u0103 pe zi profilul personal avut pe unul din conturile de social media. <em>(Sursa: Adweek)<\/em><\/p>\n<p>Tehnologiile interactive (de la smartphone-uri, la site-uri \u0219i aplica\u021bii mobile) trebuie s\u0103 le asigure reprezentan\u021bilor acestei genera\u021bii experien\u021be unice, eficiente, care s\u0103 nu necesite \u00eens\u0103 efort din partea utilizatorului \u0219i nici implicarea unei ter\u021be p\u0103r\u021bi. Studiile interna\u021bionale arat\u0103 c\u0103, contrar percep\u021biei conform c\u0103reia membrii Genera\u021biei Y pot face orice s\u0103 func\u021bioneze, ei nu vor aloca timp acces\u0103rii unui site sau aplica\u021bie ce nu func\u021bioneaz\u0103 perfect, chiar dac\u0103 informa\u021bia le este de interes.<\/p>\n<p>Cercet\u0103rile derulate arat\u0103 c\u0103:<\/p>\n<ul>\n<li>\u201eMobile\u201d este platforma aleas\u0103 de Genera\u021bia Y: 50 % din e-commerce devine \u00een 2015 m-commerce datorit\u0103 smartphone-urilor \u0219i tabletelor<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>Millennials-ii prefer\u0103 \u00een general s\u0103 de\u021bin\u0103 controlul. D\u0103-le, a\u0219adar, puterea de a-\u0219i rezolva problemele, prin solu\u021bii pe care s\u0103 le poat\u0103 gestiona singuri!<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Millennials-ii se adapteaz\u0103 rapid la inova\u021biile tehnologice<\/p>\n","protected":false},"author":1,"featured_media":90,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[],"_links":{"self":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts\/92"}],"collection":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/comments?post=92"}],"version-history":[{"count":1,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts\/92\/revisions"}],"predecessor-version":[{"id":93,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/posts\/92\/revisions\/93"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/media\/90"}],"wp:attachment":[{"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/media?parent=92"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/categories?post=92"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yz.exactbusiness.com\/index.php\/wp-json\/wp\/v2\/tags?post=92"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}